To our fallen friend and colleague: With great sadness
The Marketing Achievement Awards is deeply saddened by the passing of our friend and colleague Rob Collins. Rob was a founding member of the Marketing Achievers Council and has made an invaluable...
SABC Partners with MAA’S as Presenting Sponsor
Article first published on web.sabc.co.za MEDIA STATEMENT SABC PARTNERS WITH MAA’S AS PRESENTING SPONSOR Johannesburg – Wednesday, 31 March 2021 - The South African Broadcasting Corporation (SABC)...
How Covid has sharpened business thinking and brought a new focus on marketing
By Themba Nobanda | CEO at Brand Spear and Marketing Awards Council member Without a doubt, 2020 will become known as the year in which the marketing landscape was forever changed as a result of the...
Marketer of the Year Finalists
PRESS RELEASE The Marketing Achievement Awards Announces Finalists for Marketer of the Year Award 2020/21 Tuesday 2 March 2021, JOHANNESBURG — The Marketing Achievement Awards (MAAs) is excited to...
Brand responsibility and relevance in socially turbulent times
By Faye Mfikwe | Chief Marketing Officer | First National Bank and Marketing Awards Council Member South Africa is no stranger to turbulent times. From economically unstable waters and health...
Memo to the CEO: Do not turn off the marketing tap
Article first published on Retailingafrica.com By Kheepe Moremi| Managing Partner |Mark to Market Marketing expenditures co-vary with economic activity and company fortunes. When economic...
Why these 9 tips should be at the top of your 2020 brand-building to-do list
Article first published on Financial Mail's The Redzone By Ivan Moroke| CEO | Kantar South Africa Managing brands for short term without compromising on long-term growth How do your actions...
CX: Why most marketing divisions fail at customer experience
Article first published on bbrief.co.za By Haydn Townsend | Managing Director | Accenture Interactive Globally, executives have woken up to the fact that we now find ourselves in an evolved...
Celebrating strategy
[embedyt] https://www.youtube.com/watch?v=6y-vazTS0xw[/embedyt] The Marketing Achievement Awards judges and council members talk about celebrating strategy and all the hard work that goes...
Add value to the marketing profession
[embedyt] https://www.youtube.com/watch?v=UgJQ169kOkw[/embedyt] The Marketing Achievement Awards judges and council members encourage all marketers to add value to the marketing profession by...