Group Marketing Manager - Provantage Media Group
Nicole is an experienced marketing researcher and responsible for driving innovation across all divisions and media platforms at Provantage Media Group (PMG). This includes facilitating and implementing new innovative projects from conception through to execution, ensuring the leading out-of-home media owner remains at the forefront of the industry locally while keeping in line with international trends and activities.
Nicole earned her BA in Marketing Communications from the University of Johannesburg in 2007 and received her Honours in Strategic Brand Leadership degree from Vega in 2008. She has recognised skills in media strategy, integrated marketing, advertising, retail, and brand architecture and has worked on and for major local and international brands on both client and agency side. Nicole joined PMG in 2017 when she was appointed as marketing manager within the Transit Ads division.
A keen traveller and always up for an adventure, Nicole is also an experimental cook who loves to explore different ingredients, textures, and flavours.