Dr Alistair Mokoena

Country Director, Google South Africa

Alistair spent 14 years in various marketing roles at Unilever, Tiger Brands, SABMiller, Cadbury, Barclay’s bank. The roles ranged from Brand Manager to Marketing Director. This was followed by 8 years in advertising agencies where he was Managing Director of FCB Johannesburg, Managing Director of Ogilvy Johannesburg and Chief Executive Officer of Ogilvy South Africa.

Externally he serves on various South African marketing bodies and is a visiting Professor of Practice at the Joburg Business School.

He’s a Chartered Marketer with the following academic qualifications: Bcom, LLB, MBA and most recently, his PhD.