Tumelo Selikane

Tumelo Selikane leads Nielsen Sports South Africa, one of the world’s most respected sports research and data intelligence agencies, with a mandate to grow revenue, deepen client value and expand what’s possible for the African sports industry.

His career spans over 15 years across sports sponsorship, experiential marketing, commercial strategy and business development.

He has built his expertise from the ground up, from managing large-scale brand experiences and leadership conferences for corporate FMCG and liquor companies, to leading cross-platform media valuation, fan insights and sponsorship research at the highest level of African sport and tourism.