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As a truly marketing-led and people-centric organisation, Nando’s believes in the marriage of creative and commercially grounded marketing. We challenge ourselves to constantly go where other brands fear to tread, and we have shown how that approach achieves business results. Not only that but great internal marketing also builds a company culture where people work beyond the need to make a living but also to make a difference in the world around them.
While Nando’s is proud to be the recipient of advertising awards, it is our belief that advertising is only one element of the marketing discipline. The Marketing Achievement Awards provide the forum that recognises this distinction – that marketing is more than just advertising, it’s a crucial discipline that enables future business growth and success. Great companies are built on great marketing.
Nando’s is proud to once again fire up the 2024 Marketing Achievement Awards.
From the humble beginnings of a single restaurant in Rosettenville in 1987, Nando’s has grown into the largest South African restaurant group to expand beyond our borders.
Nando’s is best known for its authentic PERi-PERi flame-grilled chicken, which has captivated guests the world over. All Nando’s PERi-PERi recipes, from the extensive range of restaurant chicken bastings to sauces, spices and others, remain a closely guarded secret. Flame-grilled and never deep-fried; guests choose Nando’s chicken from a menu that includes full, half or quarter butterfly-cut chicken, burgers, pitas, salads and a host of other innovative bites. Whether you like it hot, mild or with lemon and herb, Nando’s chicken is legendary and has cemented itself in the hearts of South Africans everywhere.