Devian Nadasen
Devian Nadasen
Managing Director of Octagon Africa

Devian sets the industry standard in client liaison, business unit activation, sponsorship, procurement & logistics.  He has 18-years of experience in various spheres of the procurement, logistics, conceptualisation, activation and marketing industry.

Some of the projects that he has worked with, initiated, project managed and executed are Lovelife, Vodacom SA, Vodacom Africa, National Lottery, Cell C, the inaugural Blue IQ Joburg City Challenge, Dinokeng, Cradle of Humankind, Gauteng online, Constitutional Hill, various government departments and private sector companies in the advertising, marketing and promotional industry as well as: FIFA Confed Cup 2009, FIFA WC2010, Unite For Mandela, CAF, KIA, Sony, Budweiser, Standard Bank, Essence Festival USA, Standard Bank sponsorship leveraging, Samsung, Soweto Marathon, Malawi Marathon, MTN to name a few.

He has worked and continues to work extensively on the African Continent and has vast experience in the Middle East and Africa.

Devian is the EEMEA Regional Sponsorship Lead for Mastercard.

At Octagon, Devian is the Managing Director of Africa and their Lead in client liaison, marketing activations, merchandising, licensing, procurement, sponsorship and logistics for all projects on behalf of their clients

Devian Nadasen currently sits on the board of the South African Sponsorship Association (SASA)