As a proudly African financial services group inspired by the people of this incredible continent and country, Absa believes that everything we do is to enable you to bring your possibility to life.

The Marketing Achievement Awards is the measure for how far our marketing community is pushing their possibility, and our sponsorship of the Marketing Achievement Awards is a testament of our support and commitment to excellence in the science and art of strategic marketing leadership. We believe that winning brands are brave, passionate and ready and that the efforts of marketers can help to play a shaping role in society while contributing to the ‘bottom line’.

We are proud to celebrate the tenacity, audacity and ingenuity of all marketers, their spirit of Africanacity to get things done despite the odds.

We look forward to seeing how you bring your Africanacity to the 2023/4 Marketing Achievement Awards.